Aaron L. Dils

Professional Summary

I am a passionate, results-driven sales leader with 25+ years of experienced driving high-impact growth in fintech, SaaS, and payment solutions. I specialize in building top-performing teams, creating scalable go-to-market strategies, and leading enterprise partnerships that consistently exceed revenue goals. My leadership approach is rooted in clarity, collaboration, and long-term success.

Professional Journey

REPAY

SVP, Sales & GM – Credit Unions & Banks
April 2020 to June 2025

• Directed B2B sales initiatives generating $100M+ annually while cultivating a culture focused on results and reinforcing C-suite engagement.

• Led and aligned cross-functional teams of Client Success and Partner Management to boost client retention and net revenue, consistently exceeding targets with over 30% YOY growth.

• Leveraged data for making decisions to identify market trends, optimize go-to-market strategies, and drive measurable improvements in customer acquisition, retention, and revenue growth.

• Secured major contracts with top financial institutions and established four new integration partnerships per year, enhancing pipeline generation an.d strategic account management

• Led the organizational strategy and go-to-market execution for a key vertical within the Fintech space, developing and implementing a targeted marketing strategy that enhanced brand presence, accelerated qualified pipeline.

• Implemented MEDDIC/MEDDPIC certification and sales practices to improve pipeline generation, enhance forecasting accuracy, align long-term strategic business objectives, and support scalable revenue growth.

BillingTree (acquired by REPAY)

Financial Services Vertical Leader
May 2019 to April 2020

• Orchestrated strategic initiatives for the credit union and banking segments, increasing market penetration and deepening C-suite relationships.

• Cultivated and managed high-value client relationships across financial services, improving net revenue retention through targeted sales strategies.

• Collaborated with cross-functional teams to develop industry-specific solutions that enhanced product-market fit and brand positioning.

• Leveraged data for making decisions to identify market trends, optimize go-to-market strategies, and drive measurable improvements in customer acquisition, retention, and revenue growth.

• Developed targeted solutions to meet industry-specific needs.

Education

Central Michigan University
BS Business Administration, Major Marketing

MEDDIC Academy
MEDDPICC Certified

Global Payments Inc

Sr. Sales Manager, OPENEDGE
August 2015 to May 2019

Sr. Sales Manager, Integrated Solutions VAR
June 2014 to July 2015

Sr. Sales Manager, Comerica Merchant Services
January 2010 to June 2014

“A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty."

- Winston Churchill